You could call me a shop-a-holmic, as a
maximum of my buddies does; however, I call myself a lover of style. Sitting in
my room, I look in my closet in any respect my property and marvel what else I
want to buy. Abercrombie, Guess, J Crew, Armani Exchange, Ralph Lauren, Tommy
Hilfiger and the banana republic are only some of the call-logo objects that
litter my room. And I need more. I've never stopped to impeach whether or not
I'm getting what I'm procuring, even though I've always been a
"smart" shopper, a sale shopper. But, as I examine more about my
destiny area, advertising, I realize that I am a sufferer of advertising. All
the things I want and buy are motivated by way of what magazines, television,
and other advertisers inform me I want to need and purchase.
Man’s Clothes Fashion |
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Everyone wears garments. They may be an
announcement, a style, or a definition of who you are. They also can be an easy
necessity. For me, apparel has supposed various things. As a baby, I wore what
my mother gave me or the hand-me-downs from my sister. I never wondered how I
seemed, but I appreciated to get dressed up. In middle college, I have become
greater concerned with my look, like maximum ladies. I tried to hold up with
the style, however, what defined style? Magazines and TV were huge ones for me.
I wanted to appearance beautiful; thus, I wore what the beautiful human beings
confirmed me I need to wear in hopes that I will be just as lovely, or as a
minimum as stylish. I had a massive preference to be fashionable because in
being stylish, I believed I will be popular.
As I look returned upon the ones middle
college days, I am surprised at how involved younger people may be
approximately their photograph. Children become so worried about this type of
young age with being famous and looking beautiful. Girls begin reading
Seventeen, and the idea turns into engraved of their minds that they need to be
just like the ladies they see inside the mag. The cowl has "500 Summer
Must-Haves" or "Five Minutes of Crunches to get those Hard Abs"
or "10 New Hair Styles that Will Drive the Boys Crazy" strewn
throughout in ambitious bright colors. By studying a majority of these
suggestions to fashion and splendor, women are sucked into shopping for
merchandise they think will assist them to emerge as stunning. Makeup, hair
accessories, jewelry, and especially garments are all being bought to young
girls via magazines. Without this stuff, no lady thinks she might be popular or
lovely.
As I advanced to school, advertising became a
good bigger have an effect on. Boys started to be aware of women in excessive
school, and all the ladies desired to look top to "get" a man. Since
the girls knew that boys have been enamored through HOT searching models, what
have been ladies to do but imitate that look? I take into account scanning
magazines with my buddies and looking to get my hair to be shinier, may
determine to be higher, and my eyes to sparkle with make-up. We believed all of
it and went to CVS or to the mall to attempt to discover the goods the
magazines had shown us. We watched TV discovers in which the one's merchandise
have been or if something new became out. The seams of the movie stars had been
additionally a version of the appears we were hoping we ought to get. I cannot
even depend on the wide variety of useless merchandise my pals and I offered to
better our appearances, all of which were pricey. It changed into all pushed by
way of what magazines promised could work.
The clothing in excessive faculty differed
substantially from that during center school, however, it turned into
nonetheless defined by advertisers. Clothing has become something that
described you; they recognized you with a sure group or clique. Wearing
Abercrombie denim meant you were the preppy all-American girl, a Guess blouse
meant you had been the snobby rich female and whatever worse or less than that
become unacceptable. The advertisements and the types of girls within the
advertisements confirmed these types of definitions of character. As a victim
of looking to match in and being the "proper" sort of lady, I shopped
A LOT. I attempted to get the whole thing on sale so I wouldn't pass broke, but
I don't ever suppose I absolutely simply liked the garments I turned into
shopping for. I sold them to be part of the group, to have my garments discover
who I was. To have my clothes companion me with a particular clique.
In university, advertising hit me in a one of
a kind way. A college is a place in which typically nobody is aware of you so
that you can be whoever you want to be. There are so many students and such an
expansion of people that apparel begins to define you less and less and your
persona starts to outline you an increasing number of. Everyone is developing
and changing and starting to study who they certainly are. Yet my buddies and I
nevertheless flip to advertise, now not most effective to live in style but
more so that you could locate our own fashion. As in excessive school,
advertising equates a sure personality with a fashion of clothing. In my quest
for identification, the fashion of clothing I pick displays me. It shows my
personality and shows what sort of man or woman I am. I enjoy staying in style,
not because magazines tell me I ought to however because I want to strive new
matters and I want to be daring. I watched an episode of Oprah the opposite day
in which a make-up artist becomes giving makeovers to a few ladies inside the
target market. When asked the question of the way he chooses what makeup to
place at the women, the artist responded that he asks them questions about their
existence to be able to give them the right appearance. This statement displays
the reason why I dress the way I do. The apparel that I put on indicates the
form of person I am. They are an extension of my character. They have come to
be a way to reveal ME to the arena. They are an expression.
Despite my choice to have my garb mirror and
now not define me, I stay a victim of advertising and continually will.
Although I look to advertisements for the upcoming styles, I am still suffering
from the underlying photographs at the back of them. Advertising reflects
society and additionally provides to societal definitions. Advertisers show us
human beings around us, yet they pick out most effective a certain appearance.
By displaying us just these people, they may be defining the ones few as lovely
humans. Advertising feeds off human insecurities and makes we want to be like
these lovely human beings. Our insecurities with wanting to be famous and
wanting to be cherished are used against us. Society fosters the fascination
that we should now not be who we are, and advertisers use this to persuade us
to accept as true with sure messages. If we do now not appear like the models,
we are not stunning. If we are not thin but curvy we aren't attractive. Even if
we've wonderful personalities most of the people will no longer like us if we
aren't physically lovely. These thoughts are pushed by way of advertisers to
make us buy certain objects. Most human beings are swayed by using this
advertising and marketing and social norms that follow. They attempt to follow
what those "norms" outline. It is hard now not to. I myself am such a
people.
An example of advertisers using human
insecurities to promote products is the image of a woman from the perspective
of a person. The ideal girl, the one every guy wants to have, is the lady
within the magazine. How many guys do not ogle and drool over her? It is sad
however actual those ladies are tormented by this and lose their personal picks
of themselves in looking to please guys. But women's want for men's approval
nevertheless remains a thing that entrepreneurs and advertisers feed off of.
I do no longer know firsthand, but I consider
this image must be similar for men. Ads focused at guys always show men
surrounded by beautiful girls if they get dressed or act a certain manner. We
want to look precise for the other sex, and being ourselves simply isn't
properly sufficient. We need to trade ourselves to grow to be what is described
as appealing. This is engraved in us through advertising because of the quality
way to attract someone of the other intercourse. Smoking, consuming,
socializing, and searching exquisite cheaper garb are the snapshots of an
attractive man or woman.
Advertisers use our weaknesses to inform us
what is new, what we have to be like, what is cool, and what's warm. Because
human nature makes us need to be popular and glamorous we observe the lead ads
supply us. Is it the victim's fault for believing, or the fault of society for
allowing advertisers to achieve this? These are the questions I often ask
myself as I enter the field of advertising. It could be very easy to apply
human insecurities as a means of targeting customers, however, is it proper?
How do we ever understand until we step back and prevent reading magazines and
looking TV? How do we know unless society and advertising ruin their bond?
Until then, I will continue to be a sufferer of advertising. And so will almost
everybody else.
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